Gina Scaramella
CREATIVE DIRECTION • BRAND DESIGN • WEBSITE DESIGN
Gina Scaramella is an experienced Event Producer and Business Consultant focused on taking small businesses to the next level, monetizing opportunities, streamlining production, and producing interactive experiences that connect the community through art, music, dance, and wellness.
Gina's services and specialties include business growth and development, event production and logistics, and administrative management.
Logo Design.
Gina Scaramella's logo design features a hummingbird which symbolizes joy, playfulness, positivity, and resiliency. Three logo versions were designed for ultimate usage flexibility: horizontal, and square with the brand's tagline, and a stand-alone logo symbol.
Website Design.
Gina Scaramella's website was designed to highlight the company's offerings - from business consulting services to event production and logistics. Clients have the ability to book one-on-one sessions to receive Gina's expert strategy and creative solutions.
Business Cards.
Gina Scaramella's business card design features the symbolic hummingbird logo that pops on a dark matte finish background. A high-contrast, white reverse side highlights Gina's specialties and contact information.
Branding.
Gina Scaramella's branding was designed based on a mood board developed at the beginning of the project. The mood board helped establish the brand's overall look and feel, including the color palette and typography.
